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Jon Platt is a director and healthcare sector lead at ?What If!, the strategic innovation consultancy. He has worked with many of the world's leading global healthcare and pharmaceutical companies, including AstraZeneca, Roche and Novartis.
November 19, 2013
How analytical scientists can innovate by setting aside the normally essential critical and logical thought processes that define science, and embracing the lost skill of imagination.
1 min read
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